TECHNOGYM INNOVATION OUTLOOK 2026 / BENELUX EDITION
Thursday 15 October 2026 · CM.com Circuit Zandvoort
You get the first Benelux look at Technogym's newest innovations — not on a slide, but in front of you, switched on and ready to be used. Four keynotes frame the day, then the floor opens and you train, test and question the products yourself.
The setting is not decoration. The Champions Lounge sits above the pit lane at CM.com Circuit Zandvoort, where precision, preparation and split-second execution decide the outcome. It is the sharpest possible backdrop for a conversation about performance.
You leave with a clear view of what is coming to the market, a sense of how it fits your own floor plan and business case, and an afternoon of conversations with peers who are solving the same problems. Plus a walking dinner, live music and a lap of the circuit in the sim.
Racing driver since his debut and first win at Zandvoort in 1973. Eleven national and international championships and roughly 150 podium finishes across touring cars, sportscars and formula racing.
On bringing Formula 1 back to Zandvoort and transforming the Brabanthallen. What it actually takes to make an ambitious goal real, and to keep it real once the cameras leave.
On turning satisfied customers into genuine fans. Practical examples and humour that a team can act on the next morning, not a theory you file away.
A keynote from Technogym headquarters on what is next in product and innovation. Speaker to be announced.
Six zones in the Champions Lounge. Everything switched on, everything yours to try.
Strength training that adapts to the individual
The Technogym take on reformer training
Leg press, leg extension and bike
Assessment in minutes
Six connected treadmills and a live leaderboard
Team training, coordinated
The Champions Lounge looks out over the pit lane and the start-finish straight — the room the teams use on a Grand Prix weekend, given over to us for a day.
The product zones are built along the length of the lounge, so you move through the innovations the way you would move through a floor plan. In the evening, the same room turns into a walking dinner with live music.
The sim racing rigs are set up alongside. One clean lap of Zandvoort is harder than it looks, and the leaderboard runs all evening.
Places are limited and personal. A maximum of three attendees per company. You will receive a confirmation email with the QR code for your badge.
Doors open at 13:30 for the main programme. If your invitation is for the executive lunch, registration opens at 11:30. Allow a few minutes at the desk to collect your badge.
